E-Liquid

Yes — “e-liquid”, “vape juice”, “e-juice” and “vape liquid” are all the same thing: the flavoured liquid you put in your vape kit to produce vapour. We use the terms interchangeably across the site.

Nic salts are higher-strength (10–20mg), smooth on the throat and made for low-power MTL pod kits. Shortfills are larger, nicotine-free, high-VG bottles for sub-ohm DTL kits — you add your own nic shots. See salt nic vs freebase.

A huge spread — bar-style favourites like Bar Juice 5000 and Elfliq, nic-salt specialists Pod Salt, Riot Squad and Maryliq, shortfill names like Drifter and Seriously, plus PG-free Frugi. See them all on our brands page.

Orders placed before 3pm are dispatched the same day, and delivery is free on UK orders over £20. Everything we sell is 100% genuine, sourced from the manufacturer or an authorised UK distributor.

This will depend on the E-Liquid type you get and whether it’s a budget or premium E-Liquid, but all of our E-Liquids, except for those in our Sale section, are available in an array of Mix & Match offers to suit any budget. 

E-Liquids in 10ml TPD bottles start from just a few pounds each, and E-Liquids typically increase in price with volume. So, a 100ml shortfill E-Liquid will cost more than a 50ml shortfill.

Everyone will have different nicotine tolerances and preferences, but generally, the answer to this question is dependent on how many cigarettes you smoke (or smoked) per day. 

If you are (or were recently) a heavy smoker, we recommend a nicotine strength of either 12mg or 18mg if using traditional freebase E-Liquids (for light or moderate smokers, 6mg is a great starting point). You may need to adjust your nicotine strength depending on your preference for throat hit.

Recent and current ex-smokers often prefer nicotine salts, as they look and work like 50/50 E-Liquids but provide a much smoother throat hit with a higher nicotine strength. With Nic Salts, we recommend starting at 20mg if you are a smoker looking to make the switch. 

Using too little nicotine when you first start to vape after quitting will most likely not satisfy your cravings, so we recommend going higher at the start and then weaning yourself down as your dependence on nicotine lessens over time.

You absolutely can, though if you’re new to vaping, you’ll want to ensure you mix the same type of E-Liquid together to make sure they’re still compatible with your device. But once you’ve got that down, the possibilities are endless!

Got a fruit-flavoured juice that you love but it’s missing an icy kick? Try mixing it with a pure menthol flavour in your pod or tank for an extra icy burst! Or if you’re bored of tobacco flavours and want to switch it up a bit, you can mix your favourite tobacco flavour with a dessert flavour of your choice. The options are truly limitless!

When you first quit smoking, you may be tempted to “go ham” on your vape—but a good starting point is to wait until your nicotine cravings hit, then take puffs from your vape until you feel satisfied. When they come back, take a few more puffs.

It’s important to remember that nicotine is absorbed less efficiently from a vape than it is from a cigarette, which is generally why vapers are considered “grazers.” You may find that you need to take puffs from your vape more often than you would take a cigarette break, but that’s okay. Keeping your nicotine levels steady throughout the day is key to staying off of cigarettes.

Your vaping habits will also change over time. Instead of needing 14-15 puffs every fifteen minutes, you’ll soon find that you’ll only need about 5 puffs every half hour or so. 

If you find that you need to vape more often or that you’re consuming a lot of E-Liquid per day, it may be a good idea to increase your nicotine strength. Remember, especially when you first start vaping, you don’t have to aim for the lowest nicotine strength available. It’s more important to ensure your cravings are satisfied, and you can worry about lowering your strength once you’ve gotten past the post-quitting jitters.

At the end of the day, you should do what works for you. Listen to your body. Remember that vaping is 95% safer than smoking, so whatever vaping habits you adopt to help you quit, you can rest assured that it’s safer than what you were doing before—by a mile.

Keeping your E-Liquids stored properly will help keep them fresher for longer, even beyond their expiry date. To get the longest life out of your E-Liquids, be sure to keep them sealed in a cool, dark spot out of direct sunlight. 

E-Liquids left open, out in the sun, or in high temperatures run the risk of oxidising. And while oxidised E-Liquids aren’t considered harmful, they’ll probably lose some of their flavour and nicotine strength, too. They may turn a darker brownish colour and may become thicker as well, which might make them harder to vape.

How to refill your vape will vary depending on the type of kit you have. You may need to remove a mouthpiece or rubber plug to refill if using a pod vape, and if you have a tank, you may need to unscrew the top cap to find the fill port.

One important bit to remember is that you should never fill your vape all the way up to the very top. This can disturb the vacuum inside your tank or pod which helps keep all the E-Liquid inside and prevents flooding inside the coil and around the airflow holes. Instead, you should aim to fill it to about 80% capacity, and refill when you see the level dip below the little holes inside the coil in the centre of the pod or tank. 

This will ensure that your vape is flavourful and leak-free and will help you preserve the longevity of your coils.

Scientific research on vaping is still in its infancy, but the facts that we do have are very promising. Research conducted by various institutions—including government bodies, medical agencies, and charities like Cancer Research UK—says that vaping is 95% less harmful than smoking cigarettes. 

In addition, we know that E-Liquid doesn't contain the carcinogenic chemicals found in cigarette smoke, and there's no known link between vaping and cancer. "Passive vaping" (the equivalent of second-hand smoke) also poses no harm to those around you. 

What we know is that vaping is safer than smoking. In fact, switching from cigarettes to vaping completely has its own list of health benefits, including improvements to cardiovascular health in as little as one month. Any concerns you have about the safety of vaping should be addressed by a GP or healthcare professional.

It depends who you ask! We stock some of the best-selling juice brands from across the globe, with award-winning and fan-favourite collections from the likes of Bar Juice, Elf Bar Eflliq, Pod Salt, Doozy, and more! 

And if you’re on a budget, we offer some incredible budget vape juices, including a variety of 10ml TPD vape juices available with our Mix & Match multi-buy offers, plus discounted stock in our Sale!

Once you’ve found your favourite go-to brand, we encourage you to explore their ranges to find even more to love. Every vape juice you’ll find in our shop is available with multi-buy Mix & Match savings, except for the ones in our clearance section.

We pride ourselves on being the UK’s #1 online vape store. We source all of our E-Liquids either direct from the manufacturer or from trusted UK distributors for your peace of mind. Plus, all of our E-Liquids follow TPD, TRPR, and MHRA guidelines. 

All of our E-Liquids have childproof caps and tamper-evident seals, and all nicotine products have been tested and approved for sale by the relevant governing bodies.

We carry thousands of flavours in every conceivable strength and type, with Mix & Match offers on all E-Liquids except the ones we have on sale. Plus, you’ll get FREE UK delivery on all orders over £20, with same-day dispatch Monday to Friday if you place your order before 3pm!